Routes to market
We have a diversified business model with three distinct routes to market
How we do business
UK Packaged
We sell our range of owned and licensed brands through major grocery stores, cash and carries, convenience stores and corner shops
Out of Home
We deliver a full-service soft drinks offer to customers within the leisure, catering and hospitality sectors
International
We sell Vimto in a variety of formats across over 60 countries worldwide
Our portfolio spans still, carbonated, post mix and frozen drinks. We sell our range of owned and licensed brands through major grocery stores, wholesalers and convenience stores, in addition to thousands of ‘out of home’ venues including cinemas, theme parks, pubs and restaurants.
The jewel in our crown is our iconic Vimto brand, which is loved by consumers in over 60 countries around the world, and is currently the fastest growing soft drinks brand in the UK, bought by one in four households*.
Our Out of Home offering includes Starslush and ICEE – the world’s No.1 frozen beverage brand, while we provide the widest brand offering of any post mix dispense company.
Whether packaged, frozen or dispense, we aim to grow our business organically by developing our portfolio of brands and distribution channels. We’re proud to work with trusted, long-term partners, both in the UK and overseas, as part of our outsourced production model.
*Kantar WPO MAT 27.12.20